Woorank Certification Exam Answers

Woorank Certification Exam Answers: The WooRank Experts test is a timed, self-administered, and automatically-scored exam covering general digital marketing knowledge. Becoming a WooRank Certified Expert is simple! Certification is available to anyone with an active subscription who passes the certification exam. WooRank subscribers with multi-user Enterprise plans can certify multiple Experts.

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Woorank Certification Exam Answers are provided by Us to teach the newcomers in the Digital Marketing Industry. The answers provided are 100% correct and are solved by Professionals. We don’t and never have recommended using these answers as cheatsheets. We keep updating our answers as the Exam Change. You can also send us an Email or Comment to notify us of any support or Changes.

Qualification Exam Name: Woorank Certification Answers 2021

Qualification Exam URL: Click here

Notice: All questions and answers are updated frequently. If you don’t find an update on our site, please feel free to contact us and we will update the question/answer as soon as possible.

Woorank Certification Exam Details :

Time limit: 15 Minutes
Nb of Questions: 44 questions
Required Pass rate: 80% or higher to pass
Validity Period: 12 Months

Follow these steps to take the Woorank Certification Exam :

Step 1: Click Here and sign in with your Google account.

Step 2: Start the exam.

Step 3: Copy (Ctrl+C) the question from the Woorank Certification Exam page and then find (Ctrl+F) the same question from here and get the correct answer.

Step 4: Once you have completed the exam, you will get the Woorank Certification Exam Certificate.

Woorank Certification Exam Questions and Answers

1. What type of tool would be best for tracking how users are engaging with your web pages?

Page crawling tool

Heatmap tool
HTML parsing tool
Screencast tool

2. Which of the following error codes is used when the requested resource has been permanently removed?

406
410
400
404

3. An XML Sitemap can be tested & submitted to Google using Google Search Console.

False
True

4. Why should the Alt attribute be included when adding images?

To provide search engines with details of images
To allow details of images to be picked up by screenreaders
To prevent other websites from using images without consent
To show alternative images in a series of similar images

5. Google Analytics is capable of tracking user activity on any digitally connected device.

TRUE
FALSE

6. A deep link is:

A link with formatted anchor text (bold, italic)
A link to a webpage that is not the homepage
A homepage link to an external high authority source
A link to a third-party site

7. Which of the following is required based on Google’s recommendations for a mobile-friendly website?

Google Voice intergration
Mobile Viewport
Mobile App
Contact number

8. Pages created automatically from searches carried out on your website provide a good method for building user-generated content to target new keywords.

FALSE
TRUE

9. In PPC the advertiser pays for:

Clicks on their ads
Impression on their ads
Brand visibility
The link juice acquired from the link

10. 1% CTR means that for every 100 impressions there are 10 clicks

True
False

11. Google Analytics tracking code should be inserted:

Just before the closing ‘body’ tag
Just after the opening ‘body’ tag
Just after the opening ‘head’ tag
Just before the closing ‘head’ tag

12. What is NOT a benefit of local SEO?

Your listing appearing in Google Shopping results
Your listing appearing higher in the results for related searches from users searching in your target location
Your listing appearing in Google Maps
Your listing appearing in the local pack results

13. In Google Analytics, the value (not set) appears for the selected dimension when no source filters have been applied to the Property View.

False
True

14. Which of the following is the most important for on-page SEO?

H1 tag
Title tag
Alt attribute
Keywords tag

15. Which of the following tools is not used for backlink analysis?

Google Analytics
ahrefs
Majestic
Google Search Console

16. Which of the following redirects should be used when perminantly redirecting the location of one URL to another?

302
301
307
303

17. Which of the following is against Google’s Guidelines?

Addind links to other sites that pass link juice
Paying for links that include the nofollow tag
Paying for links to benefit from link juice
Adding links from directories

18. Evergreen content has a short shelf life, like a news article.

False
True

19. In Digital Marketing, what does UX stand for?

User Extension
User Experience
Universal Experience
Unidentified Extract

20. The alt attribute is:

A Meta tag that highlights an alternate page
A Meta tag used to specify the anchor text
An image attribute that describes the image
The alternate name for the meta title

Woorank Certification Exam Answers 2021 (21-57)

21. Google Search Console’s ‘Search Analytics’ allows users to track and filter Clicks, Impressions, CTR & Positions, using data from the last 16 months.

True
False

22. Which of the following tools can be used to identify mobile optimization issues?

Google’s Dynamic Serving Tool
Google Mobile Console
Google Play
Google Mobile-Friendly Test

23. Which of the following characters should be used to separate words in URLs?

Colon
Pipe
Underscore
Hyphen

24. Which of the following redirects has the ‘See Other’ response?

307
301
302
303

25. Anchor text is the name given to the snippet of content used to promote pages in the search results.

True
False

26. The meta description can help to:

Add comments to the HTML
Increase Click-Through-Rate
Describe an image
Improve rankings

27. An XML Sitemap is:

A text file used to instruct robots which pages they can crawl and index
A file used to associate the Search console account with a domain
A webpage that provides the hierarchy of all pages with links help users navigate a website
A file that lists all of your web pages along with details of how often they are updated

28. Which of the following animals is associated with Google’s algorithm used to target sites with large amounts of thin content?

Penguin
Hummingbird
Panda
Pigeon

29. In email marketing, the abbreviation UCE stands for:

Unsolicited communication via email
Unwanted commercial email
Uncommon communication email
Unsolicited commercial email

30. CTR is calculated by the below formula:

clicks/impressions
(clicks/impressions)*10
(clicks*impressions)/10
(clicks*impressions)/100

31. The sample size in Google Analytics can be adjusted by:

Adjusting a control in the reporting interface
All of these actions will adjust the sample size
Adding an instruction to the robots.txt file
Using the ‘Filters’ settings

32. How can a user track activity from their own internal search on their websites?

Setting up ‘Site Search’ in Google Search Console
Using a Heat Map tool
Setting up ‘Site Search’ in Google Analytics
This is not possible

33. If no title tag and/or meta description is specified for a webpage, Google will generate one automatically using the content on the page.

False
True

34.When the URL of a page is changed, it’s usually best practice to:

Add a 302 redirect to the new location and update inbound links
Do nothing – Google will find the new page and remove the old page from its index
Keep both the old and new URL live until Google discovers the new URL
Add a 301 redirect to the new location and update inbound links

35. How do you check Google’s cache of a page?

sing Google Analytics reports
Checking the HTML of a page
Using the cache: search operator
Navigating to the page from Google Search

36. According to SEO best practice, what is the maximum number of H1 tags a page should have?

2
3
There is no limit – H1 tags are used for formatting purposes
1

37. How might Google make webmasters aware of a manual penalty applied to their website?

Google never confirms manual penalties
Via their Google Search Console account
Via their Google AdWords account
Via their Google Analytics account

38. Flash content is known for being easily indexed by search engines.

True
False

39. Which of the following can be used to handle duplicate content?

Header tags
Hashtags
Canonical tags
Parameters

40. Which one of the below statements is false?

Broken links are bad for usability but don’t affect SEO
Broken links have a bad effect on SEO
Broken links send users to non-existing web pages
Broken links are bad for usability and reputation

Woorank Certification Exam Answers 2021 (41-57)

41. How can a company create a forum for dialogue on LinkedIn?

Post updates to the company status
Post comments on competitors’ pages
Use of Groups
Change the company profile regularly

42. utm_medium and utm_term are URL parameters that are both required for campaign tracking.

False
True

43. To be considered mobile-friendly, a website should have:

A mobile redirection
A mobile CSS AND a mobile Redirection
A mobile CSS OR a mobile Redirection
A mobile CSS

44. It is a best practice to block javascript and CSS in the robots.txt file.

True
False

45. Which of the following tools can be used to extract estimated keyword volumes associated with search terms in Google?

Google Tag Manager
Google Trends
Google Alerts
Google Keyword Planner

46. Which of the following is used to highlight a preferred page, when other versions of the page may also exist?

Canonical tag
Follow tag
Nofollow tag
Noindex tag

47. The meta keywords tag is used by Google as a ranking signal.

True
False

48. Which of these is NOT a Google-recognized search operator?

cache
site
related
similar

49. Which of these is NOT considered as duplicate content:

Printer-only versions of web pages
Content from another page that is hidden behind an image
Content within or across domains that completely match, deliberately created to manipulate search engines
Content published in a printed magazine as well as on a webpage

50. Bounce rate is the percentage of visitors to a site who leave after only viewing a single page.

False
True

51. The hreflang tag is used to:

Allow Google to offer the auto-translate option to visitors in order to reach new visitors based on the selected languages
Provide search engines with other versions of a URL to allow them to serve the correct page to their users based on language
Specify the location on a page to target users in a specific country
Allow the search engines to detect which language is being used

52. The Google Pigeon update mainly affects:

Video Search
Image Search
Local Search
International Search

53. Backlinks from Social media channels offer a good source of link juice.

False
True

54. Evergreen content has a short shelf life (such as news articles).

True
False

55. The ALT attribute is:

The alternate name for the meta title
A Meta tag that highlights an alternate page
A Meta tag used to specify the anchor text
Used to describe an image

56. Google’s ‘Search Analytics’ allows users to track and filter Clicks, Impressions, Clickthroughrate & Positions, using data from the last 3 months.

True
False

57. Affiliate marketing is:

A form of CPC that is commonly used by large businesses
A form of PPC commonly used by small businesses
A revenue model where website owners earn money by sending visitors to a third party website
A revenue model where traffic is generated through social media

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Woorank Certification Exam Answers - Woorank Certification Quiz Answers 2021