Create a Keyword Strategy to Reach Users Answers 2021

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Create a Keyword Strategy to Reach Users Answers 2021

Create a Keyword Strategy to Reach Users Answers


Create A Keyword Strategy To Reach Users Lesson Answers: This unit teaches how to prepare a keyword strategy that aligns with the goals of your Search campaign. In this lesson, you'll learn how to recognize the search terms that may be utilized to discover your business and can assist you with preparing a viable keyword strategy. A compelling keyword strategy assists you with serving relevant ads to customers searching for your items or administrations.

Create a Keyword Strategy to Reach Users Questions and Answers

Show What You Know Answer

Q.2 – Hiroko, the marketing manager for a bank, has created a Search campaign to help drive sign-ups of the bank’s new credit card. Her campaign has been running for a few weeks, and she’s looking for ways to improve performance. Which two of the following strategies could she use to help boost the performance of her campaign?

  • (A) Add at least 50 new keywords to each ad group in the campaign.
  • (B) Use the Search Terms Report to identify keywords that are performing well and increase bids.
  • (C) Add negative keywords to eliminate any unnecessary traffic.
  • (D) Pause all existing keywords and replace them with new keywords.

It’s Your Turn! Answer


Q.1 – If your shoe company wants to expand to sell kid’s soccer cleats, which match type is correct for each keyword?

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