Grow Your Business With Google Ads Exam Answers

Grow Your Business With Google Ads Exam Answers: This unit shows how Google Ads can assist you with getting more customers, increase your income and achieve your business goals. This unit contains three distinct lessons.

The primary lesson Get To Know Google Ads shows how Google Ads can advance your business goals, the main advantages of Google Ads which is characterized by three standards Relevance, Control, and Results.

Grow Your Business With Google Ads Answers

The subsequent lesson Support your business goals with Google Ads shows you the various sorts of advertising campaigns you can create with Google Ads. The five major ad campaign types in Google Ads are Search, Display, Video, Shopping, and App. You also learn about specialized ad campaign types, how to drive effectiveness with Smart Campaigns and how to improve campaigns.

Course URL – https://skillshop.exceedlms.com/student/path/18128/activity/25349

Grow Your Business With Google Ads Questions and Answers

Grow Your Business With Google Ads Check Your Knowledge Answers

In this section, you’ll get the answers to all the Check your knowledge questions from the Grow your Business with Google Ads unit.

Q.1 – How can Google Ads help you advance your business goals?

(A) By driving online, in-app, in-person, and over-the-phone sales
(B) By building awareness of your brand
(C) By influencing consideration of your products and services
(D) All of the above

Q.2 – Advertising with Google Ads starts with creating campaigns based on your business objectives. Which campaign type would you pick for each of the following scenarios? Match each item with the correct answer.

The correct matches are mentioned below.

Search – These ads show up next to Google search results and on other Google partner sites, like YouTube, when people search for products or services you offer

App – These ads drive engagement, app installs, and in-app purchases. They appear across the Google Search and Display Networks, as well as on Google Play and YouTube

Shopping – These ads promote your products by giving users detailed information about what you’re selling. They appear on Google Shopping and next to search results

Video – These ads appear on their own or within other streaming video content on YouTube and across the Google Display Network

Support Your Business Goals With Google Ads Answers

In this section, you’ll get answers to the questions asked in the second lesson Support Your Business Goals With Google Ads.

Q.1 – Every business is unique — including yours! Based on the goals described below, choose the campaign type that could best help you achieve those objectives.

Display – Increase brand awareness when users are browsing content they’re interested in online.

Shopping – Promote your products, share details about your inventory, and boost traffic to your online or physical store.

Search – Drive action on your site when users are searching for similar products or services.

Video – Reach your target audience at scale and bring your business’ story to life.

Q.2 – Based on what you’ve learned in this course, which Google Ads campaign resonates most with your business goals, and why?

Answer: The Google Ads campaign that resonates most with our business goals is the Google Ads Search campaign. Google Search Ads can drive a massive amount of sales and increase the revenue of the business if done right.

The majority of internet users use Google Search to find a solution for a problem. If we can create a relevant search ad that solves their problem then we can drive a lot of clicks to our business. If the solution provided by us resonates with the customer then this will lead to a lot of sales.

Google Ads provides important data like keywords to target, the search volume of keywords, Cost Per Click(CPC) of keywords, etc. that can increase our potential percentage of profit by increasing sales at much lower ad spend.

Get To Know Google Ads Answers

In this section, you’ll get answers to the questions asked in the first lesson Get To Know Google Ads.

Q.1 – You’re a brand manager with an eCommerce retail company. You’re looking to advertise online and measure the volume of sales coming from your digital campaigns. Which of the following benefits of Google Ads could help you accomplish your goal?

(A) Control: Choose how much to spend each day and in every ad auction.
(B) Customization: Customize your advertising options with keyword, location, and demographic targeting.
(C) Relevance: Connect with the right customers at the right times, like when someone is searching for your products.
(D) Results: Use Google Ads’ measurement tools to understand how your campaigns are performing.

Q.2 – Based on what you’ve learned so far in this course, how can Google Ads help you achieve your business objectives?

Google Ads can help you achieve your business objectives in the following ways: