Which targeting option is best for achieving brand awareness? Here is the answer
Our Team has tracked down the right answer to the Question Which targeting option is best for achieving brand awareness?. Below is the answer for this inquiry, and the right answer is marked as a "Blue Color".
Which targeting option is best for achieving brand awareness?
- (A) Affinity
- (B) Custom Intent
- (C) In-Market
- (D) Remarketing
Correct Answer Is: A (Affinity)
Explanation:
The Affinity Display campaign marketing objective is best for achieving brand awareness.
There are three Google Display ads targeting options available that can help you build awareness: Affinity, Custom Affinity, and Detailed Demographics.
Affinity audiences allow you to reach TV-like audiences based on a holistic picture of their lifestyles, interests, and passions.
Custom Affinity audiences allow you to define and target custom-made audiences, giving you substantive reach against niche groups of users.
Demographic targeting allows you to show ads to users based on a combination of declared and inferred data. You can target based on age, gender, and parental status.
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